Two Minds and Perception

This video describes a study where people were asked to give an opinion, then to explain their thinking. But in some cases the researcher presented them with information that was the opposite of what they had said. Most people didn't notice the switch, and they then gave reasonable explanations for something that they didn't actually believe! This study shows the difference between intutive-level decision making in the moment, and narratives that explain or justify behavior later on.

Special thanks to our colleague Dr. Priscilla Nodine at the CU College of Nursing for suggesting this TED Talk.

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Prototypes and Willingness: The Theory of Planned Behavior Revisited

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